Partner Hub

This page provides essential tools and insights to support your partnership with Tourism Burnaby.

Access key metrics like visitor spending, sporting and meeting events, and hotel performance via our stakeholder dashboard. You’ll also find marketing opportunities, Sport Burnaby and Meet in Burnaby initiatives, along with valuable resources such as strategic insights and reports—all designed to enhance collaboration and drive growth. Explore these tools to strengthen your role in Burnaby’s tourism success.

Last Updated: November 15th, 2025. All sections will update quarterly.
Contact Info: For any assistance, feel free to contact Sparsh, Tourism Burnaby’s Business Information Analyst, at sbajaj@tourismburnaby.com.
Data Sources Used: Destination BC, Statistics Canada, Zartico, CBRE Reporting, Sport Burnaby, & Meet in Burnaby.

  • Canadian Travel Intentions (Summer 2025) – A recent Leger report highlights that 55% of Canadians plan to travel this summer. 77% are looking to stay within Canada, with British Columbia and Quebec topping the preference list. Travel to the U.S. has dropped significantly due to political, safety, and financial concerns.
    View Report
  • Affordability is Key (Summer 2025) – Cost of living pressures remain top of mind. Many Canadians are taking shorter trips, off-peak getaways, and traveling locally to manage budgets. Millennials and Gen Z show the strongest travel intent.
  • Burnaby Resident Perceptions (2024-25) – Burnaby residents generally feel the volume of tourism is “just right”. Tourism is seen to enhance community life and contribute positively to the local economy.
    View Report
  • BC-Wide Perceptions (2024-25) – Across the province, 80% of residents agree tourism benefits their communities. There’s broad support for maintaining current levels and welcoming travelers.
    View Report
  • Global View (March 2025) – Canada is increasingly viewed internationally as a safer, more welcoming alternative to the U.S., especially among UK travelers.
    Read Article
  • Adventure Tourism on the Rise (June 2025) – Adventure travel in Canada is projected to grow from $11B in 2023 to over $33B by 2030, with British Columbia playing a key role.
    Read Full Story
  • Domestic Surge (2025) – Overnight visits to BC are forecast to rise by 4.4% in 2025 by 2.4 per cent in 2026, and by an annual average of 1.3 per
    cent from 2027 to 2029., led by strong local and interprovincial travel. Destination BC’s “Make the Trip Home” campaign and negative U.S. travel sentiment are boosting domestic demand. (Source: Conference Board of Canada, July 2025)
  • U.S. and Overseas Trends – U.S. overnight visits are expected to decline -1.6% in 2025 before rebounding strongly in 2026. Overseas visits remain flat this year but are projected to grow nearly +10% in 2026, with Asia-Pacific markets like China recovering slowly. (Source: Conference Board of Canada, July 2025)
  • Capacity Constraints – BC’s hotel occupancy is averaging 61.6% in 2025, with Vancouver near 70%. Accommodation supply challenges, labour shortages, and new short-term rental regulations could strain capacity and raise prices. (Source: Conference Board of Canada, July 2025)

For questions regarding travel sentiment, please contact Sparsh Bajaj, Business Information Analyst at sbajaj@tourismburnaby.com. Last Updated: November 15th, 2025.

  • To learn more about Visitor Forecasting and Behaviour, click here.

  • Claim your Yelp Listing (Tourism Burnaby Restaurant Listings) – Click to View
  • Upload Your Images – Have you commissioned new and exciting content that you’d like to share?
  • Upload your assets here, and we will use them in our upcoming social media and marketing campaigns.

For questions regarding consumer marketing, please contact Catherine McCooey, Director of Marketing at cmccooey@tourismburnaby.com.

  • Sport Event Congress – March 18-20, 2025 | Calgary, AB – SPORT EVENTS CONGRESS (SEC) is Canada’s largest gathering of organizations involved in the $7.4 billion+ sport tourism industry. SEC25 offers an interactive and educational program, business-to-business networking opportunities, and evening social events.
    For detailed information, (Click Here to Learn More).

For questions regarding sporting opportunities, please contact Robyn Hughes, Director of Sport Burnaby at rhughes@tourismburnaby.com.

  • The Canadian Innovation Conference – The Canadian Innovation Conference (Click Here to Learn More), brought to you by the PCMA Canada East Chapter, is designed to meet the needs of meeting and event professionals and suppliers engaged in providing services related to meetings, conventions, seminars, exhibits, and trade shows. Experience high-caliber educational content tailored for the Canadian market. Earn Clock Hours of Continuing Education and expand your peer network. Invest your time in this 2 1/2 day conference. The PCMA Canada East Chapter’s Canadian Innovation Conference, will be held in person November 16-18, 2025, in Mississauga, ON.
  • Exclusive FAM Tour for Meeting Planners – Tourism Burnaby is organizing an exclusive FAM tour for its meeting planners in November 2025 (Exact Dates to be Finalized). Meet in Burnaby, as part of Tourism Burnaby, is organizing this tour, which includes a luxurious two-night stay at the Hilton Metrotown, complete with modern amenities and stunning views. All logistics will be managed, including roundtrip airfare to Vancouver International Airport (YVR) and seamless transportation to the hotel. Participants will enjoy complimentary meals at some of Burnaby’s top restaurants, offering a taste of the region’s finest cuisine. The tour also features guided exploration of Burnaby’s best venues, innovative spaces, and cultural attractions, providing valuable insight into the city’s exceptional event and meeting opportunities.
  • TheEVENT – theEVENT (Click Here to Learn More) held from September 7, 2025 – September 9, 2025 is MPI’s signature gathering for Canadian business event professionals. It’s a one-of-a-kind experience where event planners, partners, thought-leaders, and rising talent come together to learn, connect and grow in an immersive, collaborative environment.theEVENT is MPI’s signature gathering for Canadian business event professionals. It’s a one-of-a-kind experience where event planners, partners, thought-leaders, and rising talent come together to learn, connect and grow in an immersive, collaborative environment.

For questions regarding meeting opportunities, please contact Bradley Styba, Business Development Manager at bstyba@tourismburnaby.com.

  • Burnaby Halloween Festival 2024 to Inject Over $4.1 Million into Local Economy – Click to View
  • Pat Quinn Classic 2023 Economic Impact Assessment – Click to View

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